Debates Matter - Fundraising
Campaigns & Elections reports that there are measurable effects of debates on candidates' fund raising. Even Mike Gravel raised money despite referring to himself as a "potted plant" in the first debate.
While most of the effect may be the "natural" result of potential supporters paying more attention, candidates can make conscious efforts to cash in. Joe Biden is promoting "Debate Watch Parties" for Monday's debate. Mitt Romney made the first Republican primary debate in South Carolina a focal point for increasing his base of supporters.
Campaigns that neglect to take advantage of the opportunity debates offer are leaving cash and supporters on the table.
